Case Study
Hector's Magic Carpet Cleaning
A second business under the Hector brand — this time carpet, upholstery, and tile cleaning. We replicated the SEO playbook that worked for the remodeling brand and got even faster results.
Results
The problem
His old carpet-cleaning site was hidden behind the bathroom remodeling brand and confused customers.
What we did
We split the carpet business into its own brand and site, built city-specific service pages for the Atlanta metro, and shared review velocity tactics from the bathroom remodeling Google profile.
The outcome
Bookings doubled within four months and the brand now ranks top three on Google Maps in six different cities.
Splitting the brands was the right call. Both businesses are growing now instead of cannibalizing each other.
Hector, Owner, Hector's Magic Carpet
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